Our stores outperform basic stores and our competition. Our focus is design, however it’s even more about functionality and usability. Giving your buyers the ability to navigate successfully will increase your sales. Our sites increase sales by an average of 30%. Let me tell you a bit about our design system… We focus on eBay SEO, meaning your actual search results within eBay which is where 98 percent of all your traffic comes from, is raised because we use code to hide any meaningless text and code within your template. We also create a unified shopping experience by filtering your store through our dynamic design system meaning every page looks the same, has the same navigation and search features, instead of just a fancy home page like most eBay Designers offer.

A Unified Shopping Experience

When buyers reach one of your products it happens 98% of the time through the eBay search. The problem with default eBay templates is primarily that they lack usability and functionality that allows and encourages a user to stay within the realm of a store. A customer might happen upon one of your items, but it’s not exactly what they were looking for, it’s the wrong size, model, color, ect. Or perhaps they want to continue browsing in case there are items they would like better. By default an eBay user is trained to scroll back to the top of the page and search again. Our sites have increased functionality and a unified experience that encourages, and makes it more fun for a user to stay within your store.

Advanced Search Engine Optimization

eBay is constructed much different than modern eCommerce applications. Because of this there are various issues that arise when developing an eBay Template. Ebay templates commonly contain links to all of your categories, custom pages, and informational policy text. The problem with this is because of how eBay searches through titles and description text when looking for items when a user performs a keyword search, there is no way for eBay to discern the difference between policy or navigation text and text related to an actual product. This creates a multitude of problems. Firstly it creates an issue eBay calls “Keyword Spamming”. Keyword spamming happens when your template contains text that does not pertain to your actual item. For instance if you’re an automotive seller, who sells tires, and spark plugs. If your item is a tire that fits a 2006 Cadillac, but your auction template contains a text-link to your spark plugs category, a search for “2006 Cadillac spark plug” would still return that item as a positive result. This is an issue for usability and also decreases your rankings in eBay search engine page results. One of the primary elements to the eBay search algorithm is determined by how much text is related to the keyword search. By using special coding techniques we pull areas that are not important to your actual item, but still important for usability, out of an external file. This serves two great functions.

A) It raises your position in eBay Search Results.

B) It allows for you to update your policy information, and store navigation, in one file, reflecting the changes across ALL LIVE LISTINGS even if you have tens of thousands.